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Ducati Diavel - Backstage


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#1 Haku

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Posted 13 May 2011 - 03:45 AM

Check this out to see how the Ducati Diavel TV advert was created. I found it interesting.



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    #2 Thewolf

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    Posted 13 May 2011 - 04:05 AM

    Very nice :old

    #3 Baz Turd

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    Posted 13 May 2011 - 12:44 PM

    jesus that bloke was lucky he keeps riding around on the wrong side of the road only just missed that truck...

    #4 RBD914

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    Posted 14 May 2011 - 06:14 AM

    Good find!

    RBD914

    #5 VILLAX911

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    Posted 14 May 2011 - 06:37 AM

    So sexy.

    #6 Rhett

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    Posted 14 May 2011 - 09:40 AM

    Awesome vid.... needs to be on the front page :shifty

    #7 Captain Scarlet

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    Posted 15 May 2011 - 04:43 PM

    Great video my friend!

    I am just sooooh in love with my Diavel... and it hasn't even arrived yet! :hooray

    #8 streamliner

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    Posted 26 May 2011 - 11:47 AM

    Hmmm.
    Happily the quality of the bike is a lot higher than the quality of the spot, which is vastly preferable to the other way 'round I suppose.
    The shooting is banal. An average episode of Top Gear has more evocative photography than this does.
    Every cornball 90's music video cliche is jammed into this dumb spot, blowing paper, turning faces, blank stares, little boy with face pressed against wet glass...Ugh.
    The copywriting is inane, and from my point of view, the closing line, which speaks to the idea of "being noticed" is a rather sad commentary on the reason for having a bike like this.
    I own a Diavel not to be noticed but for a much more personal satisfaction, a merger between myself and an beautiful machine, a challenge to conquer self imposed limitations, to set free a sprit that lay dormant when confined to an office, a desk, a keyboard.
    Perhaps Ducati shows their cards here in a rather unfortunate way, that they are marketing their products to people that feel they need to be noticed, not for what they accomplish but for what they can buy.
    I have a better reason to enjoy the Diavel than it seems the manufacturers themselves have put forward.

    Edited by streamliner, 26 May 2011 - 04:10 PM.


    #9 diavel666

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    Posted 26 May 2011 - 01:36 PM

    Streamliner you are right on. I bought the Diavel on the merits of the bike itself. I was going in to buy a Triumph and the dealer also carried Ducati and I had to walk by it and by chance only saw it, asked a few questions and I was hooked. I never in a million years thought I'd see myself in a Ducati. Still not comfortable telling people I have a Ducati. But the bike is absolutely fantastic and when I ride it there is magic from it, and.........don't need to tell you guys.

    #10 HD-Duc

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    Posted 26 May 2011 - 02:33 PM

    View Postdiavel666, on 26 May 2011 - 01:36 PM, said:

    ... is magic from it, and.........don't need to tell you guys.



    yes, we know ... :+1 :badgerslayer :badgerslayer

    #11 ridge

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    Posted 06 January 2012 - 02:58 PM

    :+1 I agree

    #12 10blade

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    Posted 24 April 2012 - 11:36 AM

    It's always interesting to me to see how much work goes into each and every shot; however mundane or short it may seem in the actual advert.

    #13 Luxamor

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    Posted 22 June 2013 - 06:23 PM

    Agreed.
    A long way from an enthusiast's GoPro YouTube production.

    #14 DZircher

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    Posted 03 September 2014 - 04:14 PM

    View Postdiavel666, on 26 May 2011 - 01:36 PM, said:

    Streamliner you are right on. I bought the Diavel on the merits of the bike itself. I was going in to buy a Triumph and the dealer also carried Ducati and I had to walk by it and by chance only saw it, asked a few questions and I was hooked. I never in a million years thought I'd see myself in a Ducati. Still not comfortable telling people I have a Ducati. But the bike is absolutely fantastic and when I ride it there is magic from it, and.........don't need to tell you guys.

    When I took one out for a test drive, I was floored. I was considering some other reputable makes but this bike really sang to me. She is lovely and riding her is a little like have a friend that keeps upping the ante to keep it interesting. :)

    #15 Air_Cooled_Nut

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    Posted 03 September 2014 - 05:01 PM

    The final product (English version):


    #16 Ripper

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    Posted 24 June 2015 - 05:57 AM

    pretty cool

    #17 Benedetto de Simone

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    Posted 28 July 2015 - 10:29 PM

    View PostCaptain Scarlet, on 15 May 2011 - 04:43 PM, said:

    Great video my friend!

    I am just sooooh in love with my Diavel... and it hasn't even arrived yet! :mrgreen



    Tell me about it
    I signed the contract yesterday and I am no longer in the skin
    It will be hard to wait for its delivery :blush

    #18 kar1zma

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    Posted 29 December 2015 - 05:25 AM

    View PostBenedetto de Simone, on 28 July 2015 - 10:29 PM, said:



    Tell me about it
    I signed the contract yesterday and I am no longer in the skin
    It will be hard to wait for its delivery :blush


    congrats on the bike
    i believe the delivery for italy is in early feb followed by europe
    and finally the US later in the year

    could u let us know how much its costing u

    #19 FlyByYou

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    Posted 29 December 2015 - 05:01 PM

    Very nice !

    #20 Jethro

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    Posted 10 March 2016 - 01:17 PM

    What has happened to this vid? :(





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